Who we are

IllumiFact is an organisation created in order to highlight, correct and hold to account those who propagate misinformation. Having had much experience on different social media platforms like reddit or X, the founder of this organisation realised the grave extent to which false beliefs were spread on such platforms. We are merely a cog in the machine comprised of people who recognise incorrect statements and beliefs and attempt to correct them. People already exist who fact-check on social media, however their fact-checking is informal and not based on a robust methodology. We are a formal and authoritative alternative to informal fact-checking on social media and formal fact-checking by mainstream media companies that often falls short of what British society requires. This platform is necessary due to the ever increasing amount of misinformation that exists which affects the worldviews of the British population; the type of worldview that the British population holds is the difference between a prosperous society governed by fruitful domestic policies and a failing and dying society governed by barren domestic policies. Furthermore, the lack of information or abundance of misinformation can lead to complacenly with regards to crimes or injustices committed by one's own government on countries abroad.

Our mission

Our mission is to correct misinformation and explain its impact and to encourage critical thinking and media literacy. The most important objective is to encourage critical thinking. Critical thinking not only allows one to identify misinformation, but allows one to evaluate information comprehensively and form informed opinions. Critical thinkers are not dogmatic, nor are they tribalistic in terms of their identification with their beliefs. A society of critical thinkers is a prosperous society. We assume you already have seen the tribalistic and dogmatic nature of discussions on social media on platforms such as X or Reddit. Discussions are shallow and full of insults and accusations, rather than having depth and a mutual respect for each other's beliefs. Our mission is also to encourage media literacy, since a media literate populace will be able to recognise biases in different media outlets, combat misinformation, rely on reliable sources and make informed decisions.

FAQs

Our take on what is classified as 'unbiased' or 'being neutral' is different to what mainstream media companies or fact-checking organisations may espouse. We shall exemplify this through the following example. Two parties are in a conflict. One party has objectively been shown to produce misinformation repeatedly, to the extent that if that party were a person they would be considered a chronic liar, whilst the other party has had its evidence corroborated by many sources such as UN and humans rights organisations. The idea of neutrality espoused by mainstream media companies results in them attaching equal significance to both parties, and even providing many oppurtunities for the party that espouses misinformation to provide misinformation through interviews. In our view, this is pseudo-neutrality, which on the surface appears to give the illusion of fairness and honesty, whereas it is actually grounded on either naivety or conformation to a worldview or agenda the mainstream media organisation possesses.<br/><br/> This pseudo-neutrality is what, in our view, perpetuates conflicts around the world, since conflicts are perpetuated through the decisions of politicians; the decisions of politicians are based on information and based on the outlook of their society. If that society is fed misinformation through the guise of neutrality(or even bias), and that society lacks the ability to critically think, many members of that society will end up supporting conflicts or domestic policies that do not have their best interests at heart.
No.
This is our honest answer. Its impossible to be truly objective and unbiased however we strive to be as objective and unbiased as possible. To be objective and unbiased is to be willing to abandon one's pre-conceived notions and positions. To be able to do so is truly difficult and even those who claim to have abandoned their pre-conceived notions and positions are still subconciously influcenced by their experiences in life. With regards to this platform, we do not intend to feed you a viewpoint, rather we intend for you to reach your own conclusion.

No.

You should never submit yourself to any organisation completely. Our duty is to highlight, correct and clarify whilst encouraging critical thinking, whilst your duty is to critically think and reach your own conclusion. It is upon you to reduce your own bias and to consult multiple sources including this one and reach an informed conclusion.